{"id":125,"date":"2022-09-08T03:07:12","date_gmt":"2022-09-08T07:07:12","guid":{"rendered":"https:\/\/corethos.com\/?p=125"},"modified":"2024-02-18T13:40:23","modified_gmt":"2024-02-18T18:40:23","slug":"dont-seek-best-practices-seek-extraordinary","status":"publish","type":"post","link":"https:\/\/corethos.com\/dont-seek-best-practices-seek-extraordinary\/","title":{"rendered":"Don\u2019t seek Best Practices; Seek Extraordinary"},"content":{"rendered":"

Seek “extraordinary” — avoid “standardization”: <\/strong>You are trying to differentiate yourself and your competition. So do that, don’t use best practices, “Best Practices” have become the baseline strategy of Cx. It has become, by definition, standard<\/a>, but no more than as well. Seek to go higher and do more to impress those who take the time to walk through your door. If the competition is serving coffee, you serve cappuccino or expresso, make lattes, and do what you must to differentiate from them. <\/p>\n\n\n\n

Train your front-line staff to see ways to improve people's experience right away and reward that staff. Make sure to keep them engaged. And if you are going to whine and moan about, “Well, that costs money!”. Yes, it does, but it's about offering value<\/a>, and it's known the clients you want are willing to pay for value, up to 60% more.<\/p>\n\n\n\n

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